Journal
The Incredible Power of Color in Branding
Did you know that most people make a subconscious judgment about a product or person within the first 90 seconds of seeing them? Not only that, but about 62‐90 percent of the assessment is based on colors alone (1). The fact is, a company’s visual branding is...
Using CliftonStrengths to Drive Success in Your Personal and Professional Life
Created by Gallup, CliftonStrengths is an online assessment that helps individuals uncover their areas of highest potential, focusing on what they naturally do best and examining what makes them exceptional. There are a total of 34 “themes” which explain your “Talent DNA.”
What’s in a Name?
“What’s in a name? That which we call a roseBy any other name would smell as sweet.”-- Juliet, Act 2 Scene 2 Was Shakespeare right, when he suggested that what someone or something is called is subjective compared to their true intrinsic qualities? In my mind, there...
Smashe-ing Beginnings
“The sculpture is already complete within the marble block, before I start my work. It is already there, I just have to chisel away the superfluous material.” -- Michelangelo There I was again… staring at a metaphorical chunk of lifeless, intimidating marble....